Chat AI is Impel’s advanced generative AI chat solution designed specifically for the automotive industry. Unlike traditional chatbots, Chat AI offers a true conversational experience powered by state-of-the-art generative AI and large language models (LLMs) tuned for auto retail. It engages consumers with personalized, VIN-specific conversations and interactive content that drives conversions and enhances customer satisfaction. Built to support OEM and dealership business objectives, Chat AI transforms dealership websites into intelligent engagement platforms that turn casual shoppers into serious buyers and customer inquiries into booked service appointments.

Features

• Generative Conversational AI: Uses advanced LLMs tailored for automotive retail to deliver natural, humanlike dialogue.
• VIN-Specific Conversations: Provides personalized responses based on vehicle-specific data.
• Interactive Content: Engages users with rich media and dynamic responses.
• Purpose-Built for Auto Retail: Designed to meet the unique needs of OEMs and dealerships.
• Lead Conversion Optimization: Drives higher conversion rates by guiding users through the buying journey.
• Service Appointment Integration: Converts customer inquiries into scheduled service visits.

Benefits

• Enhanced Customer Experience: Delivers a seamless, intelligent chat experience that feels natural and informative.
• Increased Sales Conversion: Turns more website visitors into qualified leads and buyers.
• Improved Service Engagement: Boosts service department bookings through proactive chat interactions.
• Operational Efficiency: Reduces manual workload by automating customer engagement.
• Brand Alignment: Supports OEM and dealership goals with tailored messaging and functionality.